New Business AI Tools from TikTok, Shopify & others

Plus: Record labels Vs. AI Startups, TikTok Brands Go Offline

Read time: 5 minutes

Hello Codebreakers,

Welcome aboard another edition of 'Culture+Code+Commerce'.

Let’s dive in!

Google Unveils Gemini AI For Classrooms

  • Google announces Gemini Classroom, a new suite of tools aimed at enhancing education through AI.

  • Key features include personalized learning experiences and AI-driven insights for educators.

"AI-powered learning tools are transforming education, providing personalized insights and enhancing engagement." - Google Blog

What this means for you: AI's role in education highlights its growing importance across industries. For SMBs, leveraging AI tools for learning and training can streamline operations and enhance employee engagement.

Record Labels Sue AI Startups for Copyright Infringement

  • Major record labels have filed lawsuits against AI startups for allegedly using copyrighted music without permission.

  • This legal battle could shape the future of AI-generated content and its regulation.

"The music industry is taking a stand against unauthorized use of copyrighted material by AI." - Axios

What this means for you: Stay informed about legal developments in AI to avoid potential pitfalls. Ensure your use of AI respects copyright laws and consider investing in legal advice to navigate this evolving landscape.

Synthesia Launches New AI Video Communications Platform

  • Synthesia introduces a platform for creating AI-generated videos aimed at business communications.

  • Features include customizable avatars and multilingual support, making it a versatile tool for global businesses.

"AI video creation tools are revolutionizing business communications, offering scalability and personalization." - Synthesia

What this means for you: Embrace AI video tools to enhance your marketing and communication strategies. Personalized videos can engage your audience more effectively, leading to higher conversion rates.

Shopify Unveils AI Chatbot for Merchants

  • Shopify introduces 'Sidekick,' an AI chatbot to assist merchants with tasks ranging from inventory management to customer service.

  • This tool aims to streamline operations and enhance the merchant experience on Shopify.

"Shopify's Sidekick chatbot is designed to simplify merchant tasks and improve efficiency." - The Verge

What this means for you: Consider implementing AI chatbots to automate routine tasks and improve customer service. AI tools can help you save time and focus on strategic growth activities.

TikTok Viral Brands Embrace Brick-and-Mortar Retail

  • Popular TikTok brands are transitioning from online fame to physical retail spaces, tapping into new customer segments.

  • This trend showcases the power of social media in driving real-world business success.

"From viral videos to store shelves, TikTok brands are redefining the retail landscape." - Modern Retail

What this means for you: Leverage your social media success to explore offline opportunities. Creating a physical presence can enhance brand loyalty and reach customers who prefer in-person shopping experiences.

TikTok Launches AI Creative Suite

  • TikTok introduces Symphony, an AI-powered creative suite designed to help businesses create engaging content.

  • The suite offers tools for video editing, trend analysis, and content optimization.

"TikTok’s new AI tools are set to revolutionize content creation for businesses." - TikTok Blog

What this means for you: Utilize AI tools like TikTok Symphony to stay ahead in the content game. These tools can help you produce high-quality, engaging content that resonates with your audience and drives growth

That’s it for this week.

Questions? Suggestions? Hit reply and let me know!

Until next time.

-Kofi (Founder @ The Brand Sensei)

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